Google’s Smart display campaigns – 7 things to know
Google rolled out Smart display campaigns in April. When it comes to digital marketing, efficiency is the name of the game. You’re busy, and there’s a never-ending task list filled with budgets, creatives and audiences. What if you could automate them in one easy workflow? You can increase your productivity, spend more time on strategy […]
5 Digital Trends You Must Capitalize On Now
Take a look at the top trends to keep an eye on to stay a step ahead of the competition. Many digital marketers believe that their brand provides a positive user experience. However, in many cases, the consumer feels differently. This disconnect can damage brand reputations and hinder the success of marketing efforts. We now […]
Easy Ways to Make Your Business Stand Out
7 easy ways to make your business stand out from the crowd. You might have noticed Creative Market is becoming more competitive. Competition is great. It means more high-quality options for customers. But it’s also a challenge for shop owners. It makes it harder to stand out from the crowd. The good news is there’s […]
5 must-do technical SEO audit items in 2017
In recent months, we’ve seen many important technically focused Google announcements, such as an update on JavaScript crawling support, the migration toward mobile-first indexing, the release and extended support of AMP in search results and the expansion of search results features, from rich snippets to cards to answers.As a result, a number of technical items […]
Why visual marketing should be a 2017 focus
The internet is becoming a progressively more visual medium, two deals announced last month should have enlightened them. If anyone doubted that the internet is becoming a progressively more visual medium, two deals announced last month should have enlightened them. Instagram revealed plans to create a live video function on its Instagram Stories platform, taking […]
Is retargeting dying?
Since third-party cookies are crumbling, it’s time to ask if the days of ads following you everywhere are numbered. Third-party cookies have become the black sheep of digital advertising. Apple’s Safari browser has blocked them. Google’s Chrome — now becoming an arbiter of ad quality — makes it relatively easy to avoid them. And some ad blockers can’t tolerate them. Plus, GDPR will hit […]
The Bold New World of Micro-Video
Snackable content and other opportunities from mobile’s surge.Get ready for micro-video. With more and more consumers turning mobile devices into video viewing platforms, attention spans are dissolving. There’s a greater demand than ever for video content that is snackable and easily digested. With their smartphones always handy, consumers are watching videos because, well, it’s something […]
5 Habits That Improve your Mental State
Most entrepreneurs have an intuitive understanding that mental health is important to the success of their business. Being an entrepreneur is a lonely, difficult journey. You’re running your own business and dealing with the fact that your financial security is directly tied to your company ‘s success. So, it’s challenge to simply cope with all […]
How to Make the Most of Your Workday
Do you often find your workday spiraling out of control? You start each day with a plan to get so much done, but soon find yourself becoming distracted, focusing on low-priority tasks and, simply, procrastinating. So how can you regain control of your time? One-size-fits-all lists on how to be more productive don’t work; we’ll […]
State of Digital Marketing
Digital marketing is one of those areas that’s become, in a way, all-encompassing. There’s social media, there’s SEO, and there are the analytics that come with both. And with the rapid pace at which digital marketing evolves, it can be difficult and confusing to prioritize which parts deserve your attention. To find out where digital […]
