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Best Time to Publish on Social Media

You work hard to post good content. Don’t let it be overlooked because of poor timing.You constantly pump out great content, so it’s only natural you want it to be seen by the most people possible. Strategic timing of the posts and sharing updates at peak times are among the best ways to increase your […]

5 Ways to Improve Your Entrepreneurial Creativity

For starters, don’t use your phone as an alarm clock.Entrepreneurs have to be a bottomless pit of creativity, don’t they? Not only do we have to dream up big ideas, we also have to innovate new ways of executing them. And the sheer number of hours it takes to build a successful business can also […]

First 20 Minutes of Your Day

Engage a positive routine right after waking, and you’ll tap into the power of your subconscious brain.You all know about that morning-routine thing: Everyone raves that waking up early and sticking to your routine will help you get more done. But whether you get out of bed at 5 a.m. or 3 p.m., it’s the […]

Two-factor Authentication is a Mess

It was supposed to be a one-stop security fix. What happened?   For years, two-factor authentication has been the most important advice in personal cybersecurity — one that consumer tech companies were surprisingly slow to recognize. The movement seemed to coalesce in 2012, after journalist Mat Honan saw hackers compromise his Twitter, Amazon, and iCloud […]

Will Website Builders Take Over?

Your website is quite possibly the most important marketing tool that your design business will ever have.Your website is quite possibly the most important marketing tool that your design business will ever have. Through your site, your customers can purchase your creations, get in touch with you (whether to give you a phone call or […]

Hyper-Personalized Messages

How do we reach hyper-personalization? Columnist Scott Heimes believes building an email-based app, along with great content and timing, is key to earning email readers’ loyalty.”For years, email marketing has been circling around an ideal center without ever reaching it. That center has become known as “hyper-personalization.” Yes, the sought-after email “segment of one,” the […]

Content management, biggest educational need

Content Marketing Institute’s latest survey aims to better understand how content marketers are managing their content strategy.”According to Content Marketing Institute’s latest survey of marketers, learning how to better use their content management marketing technology is posing a significant challenge for marketers. Sixty-six percent of the marketers polled claimed “How to better use technology to […]

16 Video Marketing Statistics to Inform Your Q4 Strategy

As marketers find more innovative ways to attract audiences, video has become a meaningful part of the strategic conversation.” As marketers find more innovative ways to attract audiences, video has become a meaningful part of the strategic conversation. Video is long past the status of an “up-and-coming” marketing tactic. It’s here, and it’s an increasingly powerful […]

Integrating workplace wellbeing into performance management

Integrating mental and emotional wellbeing into performance management is helping brands create environments where engaged and resilient teams feel able to thrive. Wellbeing in the workplace is an area of increasing focus for companies keen to improve their culture, working environment and employee performance. However, to make a real difference businesses must take a holistic […]

Your Social Media Is Only as Good as Your Content

Opinion: Content is the critical piece in the social media puzzle.It’s super easy to get caught up in the fanfare of social media and lose sight of what really matters.While pay-per-click ads, profile designs and strategies for amassing thousands of followers are certainly relevant, they aren’t everything. At the end of the day, your ability […]